Ethical data for deeper customer understanding

Behind every application is a real person or business with more to offer than a credit score. AdviceRobo’s human-centred data helps you to understand customers better, enabling ethical, inclusive lending powered by behavioural insights.Whether you’re refining your onboarding, creating risk models, or unlocking finance for underserved segments, our human-centred data reveal what truly drives behaviour.

What’s included?

Our data blends behavioural science with advanced digital data points to reveal creditworthiness,
 intent, and risk, in a way that’s privacy-safe and regulation-ready.

Our data is designed to integrate seamlessly with your systems, so you can start building and applying your models faster.


Psychometric data

Personality traits, mindset, and behavioural risk indicators


Biometric signals

Patterns in digital behaviour, device interaction, and response times


Digital footprint data

Social activity, mobile data, email reputation, and engagement metrics

Use it to:

Build credit and fraud scorecards
Address data gaps in emerging markets
Understand SME behaviour in a privacy-safe way
Boost accuracy with diverse behavioural indicators

Why human-centred data?


More inclusive

Understand real people, not just their credit history.


Privacy-first

Fully anonymised and globally compliant.


Ready-to-use

Pre-structured, cleaned and enriched data for instant deployment.


Proven impact

Trusted by lenders worldwide to make smarter decisions.

Move forward ethically and efficiently

Whether you’re entering a new market or upgrading your existing models, AdviceRobo’s human-centred data gives you the insights you need to make more human, more accurate, and more impactful decisions.


Get in touch with our team